Legal Notice
reader shopping
If You Acquired a Gillette M3Power Razor
between May 1, 2004 and October 31, 2005
You may Be Entitled to Benefits From a Class Action Settlement
There is a proposed settlement with The Gillette Company in a class action lawsuit,
In re M3Power Razor System M arketing & Sales Practices Litigation.
W hat is the Class Action Lawsuit About?
The lawsuit challenges the accuracy of Gillette’s advertisements for the M
3
Power
Razor (“M
3
P”). Plaintiffs claim Gillette’s advertisements that the M
3
P “raises or
stimulates hair up and away from the skin” were false and misleading and violated
consumer-related laws in the USA and Canada. In mid-
2005
, Gillette deleted those
representations from its ads. Gillette denies all the allegations but has agreed to the
proposed settlement to resolve this class action.
Who Is A Class Member?
Settlement Class Members include all persons in the USA or Canada who obtained
an M
3
P in the USA between May 1, 2004 and September 30, 2005, or in Canada
between May 1, 2004 and October 31, 2005. Persons who purchased the M
3
P for
re-sale are excluded from the Class.
W hat Does The Proposed Settlem ent Provide?
Gillette has agreed to make $
7
,
500,000
available to a Settlement Fund. The fund will
be used to provide Settlement Class Members who submit a valid, timely claim with
either a refund (a minimum of
$13
US or $
16.25
Canadian, depending on the place
of purchase) for their M
3
P, or up to two
$5
US rebates (up to a total of
$10
US, or the
equivalent in Canadian dollars) for any M
3
Power blades and/or any Fusion or Fusion
ProGlide razor purchased before May 2, 2011, or a new Gillette manual men’s razor
as a replacement, and other relief.
Claims are limited to one per person and three per household. If claims exceed the
amount available for settlement benefits, claimants for replacement razors will not
receive a benefit and the refunds and rebates will be reduced pro-rata. If claims do
not exceed the amount available for settlement benefits, class members may receive
additional benefits.
Who Represents Me?
The U.S. District Court for the District of Massachusetts has appointed Ben Barnow,
Barnow and Associates, P.C. and Robert M. Rothman, Robbins Geller Rudman &
Dowd LLP as Settlement Class Counsel. Subject to Court approval, Gillette will
pay fees, costs, and expenses of Settlement Class Counsel, as well as incentive
awards to the individual plaintiffs who brought the lawsuit. These amounts will
not be deducted from the settlement fund. You may hire your own attorney, if you
wish, at your own expense.
What Are My Legal Rights?
If you do not want to be legally bound by the proposed settlement, you must exclude
yourself in writing, postmarked by March 4, 2011, and sent to the Settlement
Administrator at the address below. If you stay in the Settlement Class, you may
file a claim. Your claim must be postmarked by May 2, 2011. You may object to
any aspect of the proposed settlement. Your written objection must be postmarked
by March 4, 2011. You also may request in writing to appear at the Final Fairness
Hearing. The Court will hold a Fairness Hearing on March 25, 2011 at
2:00
p.m.
to consider whether the proposed settlement is fair, reasonable, and adequate and the
motion for attorneys’ fees, costs, and expenses. If objections have been received, the
Court will consider them at this time.
How Do I Obtain Further Information?
This is only a summary of the proposed settlement. For a more detailed Notice on
the proposed settlement, a copy of the Settlement, and how to file a claim:
Fruit
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F l o r i d a i s a n e x c l u s i v e f o r o u r
r e a d e r s . T h e f r u i t g i f t i n c l u d e s
10
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(
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$
39
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, w h i c h i n c l u d e s s h i p p i n g .
Y o u s a v e o v e r
30
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P l e a s e s p e c i f y g i f t b o x
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t o s h i p o u t s i d e o f t h e c o n t i g u o u s
U n i t e d S t a t e s .
S To Order
Call White Flower Farm at
800/420-2852, or order
online at readershopping.com.
Call: 1-877-506-4030 (Se Habla Espanol)
Visit: www.m3powersettlement.com
Write: M3Power Settlement, P.O. Box 2302, Faribault, MN 55021-9002
2 5 8
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